Talks and Interviews
Why That Ad Sucks
Discussing the memory science behind making memorable ads.
Does Advertising Work?
Avoid common marketing mistakes, reach the largest audience within your market.
Brain Waves, Music, Art And Creativity
I had a great time speaking to an audience of creatives at the 2020 MOCO Conference.
The Art of Conflict, A Marketing Webinar
If you aren't creating conflict and tension are you even having any fun?
Interview on the impact of COVID-19 on live music
We talked about the impact of COVID-19 on live music and what musicians can do during this time.